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Technical Sales Manager Jobs
If you’re a technical sales professional looking for your next technical sales manager role, browse the jobs below to see the roles we’re currently recruiting for.
Alternatively, submit your CV for one of our recruitment consultants to review, and we’ll get back to you with potential roles.
Technical Sales Manager Job Description
Technical sales managers sell technical goods throughout an area or region. They are responsible for visiting sales leads and potential clients and pitching their company’s product or service.
Often managing or working with other sales engineers, technical sales managers will need to be knowledgeable about the technical sector they work in and be able to talk comfortably about a product or service they’re selling. Technical sales managers are usually in charge of a region or group of potential clients, working towards sales targets to create as much revenue as possible for their company.
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Salary Survey for Technical Sales Manager Jobs 2024
- Average Salary: The average base salary for TSM positions in the UK sits around £62,000, with significant variations depending on industry, experience, company size, and location.
- Salary Range: Base salaries typically range from £48,000 for entry-level TSMs to £90,000+ for seasoned professionals with proven track records leading technical sales teams and exceeding targets.
- Commissions and Bonuses: Many TSM roles offer lucrative commission structures linked to achieving or exceeding sales targets, particularly in technology-driven industries, potentially doubling or tripling the base salary. Performance-based bonuses are also common, further boosting earnings.
- Location: London attracts the highest average salaries, followed by major cities like Edinburgh, Manchester, and Bristol. Salaries tend to be lower in smaller towns and rural areas.
- Industry: Industries like Technology, Telecommunications, and Engineering typically offer higher salaries due to complex technical products, competitive landscapes, and larger deal sizes.
- Experience: Extensive experience leading technical sales teams, possessing strong technical knowledge of the industry, and achieving consistent results are crucial. Excellent communication, leadership, and negotiation skills are highly valued.
- Qualifications: Possessing relevant technical certifications (e.g., industry-specific accreditations) or an MBA can enhance earning potential, as does proven success in specific industry segments.
Salary Ranges for Technical Sales Manager Roles in 2024
Detailed breakdown of salary data from various sources:
According to Glassdoor, the average base salary for Technical Sales Managers in the UK is £58,000, while National Technical Sales Managers earn an average of £65,000.
Hays lists a salary range of £55,000-£80,000 for TSM positions, with experienced professionals earning up to £95,000 or more.
Meanwhile, Totaljobs reports an average salary of £64,000 for Technical Sales Manager jobs, with a range of £58,000-£85,000.
Additional Factors:
- Company Size: Larger companies generally offer higher salaries and more extensive benefits packages compared to smaller enterprises.
- Benefits: Benefits packages vary greatly and may include health insurance, pension plans, company cars, stock options, travel opportunities, and leadership development programs.
- Team Size and Performance: Leading larger technical sales teams and consistently exceeding targets significantly impacts earning potential.
- Technical Expertise: Deep understanding of the specific industry's technical landscape and its application to client needs is crucial for success.
Industry-Specific Considerations:
- Technology: High demand for technically skilled sales professionals, especially in areas like cloud computing and cybersecurity, can lead to increased earning potential.
- Telecommunications: Complex solutions and competitive landscapes create a lucrative environment for experienced TSMs with relevant technical knowledge.
- Engineering: Understanding of engineering principles and ability to translate them into client solutions is valuable, and certifications can enhance earning potential.
The UK market for Technical Sales Managers presents a lucrative opportunity for experienced professionals possessing a combination of technical knowledge, sales expertise, and leadership skills. Although base salaries may differ due to several factors, the potential for commissions, bonuses, and advancement in a dynamic field makes it an exciting and financially rewarding career path.
What Makes A Good Technical Sales Manager?
The best technical sales managers will have mastered the art of consultative selling to current and potential clients by really understanding business needs and what their own company has to offer. With problem-solving natures, high-performing technical sales managers will be able to spot opportunities to pitch a product or service to a partner business.
Strong technical knowledge will allow the highest performing technical sales managers to be able to explain the value of their company’s proposition, discussing the costs vs benefits of other products on the market.
Looking to Recruit a Technical Sales Manager?
Aaron Wallis Sales Recruitment are a specialised sales recruitment agency with over 10 years experience recruiting technical sales staff across a wide range of industry sectors. We can manage your recruitment process for you to ensure you find a technical sales manager who will really deliver for your business.
If you are a company looking to recruit in the technology sector, we offer Technology Sales Recruitment services here, or even more specific, IT Sales Recruitment or SaaS Sales Recruitment.
The Benefits of Recruiting with Aaron Wallis
- 12 Months Rebate
- Assigned Dedicated, Experienced Account Manager
- Psychometric Profiling
- Bespoke Interview Questions
- Fixed Price Recruitment Service
- Candidate Ability & Skills Testing
To place your sales vacancy with Aaron Wallis, click to call: 01908 061400 or submit a vacancy now.
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With hundreds of jobs available, now is the time to look for your perfect position
by Lucy Burrows
Recruitment Consultant
About the author
Lucy Burrows
Lucy is a diligent and stealthily competitive recruiter passionate about delivering clients’ expectations and helping candidates perform their best in interviews. She thrives on ensuring that the role is suitable for every candidate and hearing about the successes of her placements. Her content is straightforward, easy-to-read advice focused on first interview tips.
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